Website Usability Guidelines For Your Online Business

Search Engine Rank

It can be useful to learn about web page design and website usability guidelines by going directly to a real life example and see what works and what does not. From being an internet entrepreneur let’s go to oracle traders website. It sells share market related software called Metastock.

It starts, ‘Hello and welcome to Oracle Traders.’ People realize they’re there. They know they’re on the website. Saying hello and welcome, it’s nice to have but actually I’d dump all that kind of thing. You’d be far better off replacing that with ‘Dealing with Oracle Traders will get you 5% return in the market in thirty days guaranteed,’ whatever value proposition you’ve got and put that out there. Pronouncing welcome is not a great thing, you need to hit them over the head with a value proposition statement.

The real estate that the header uses up, when you’re talking about above the fold, with no header of course everything moves up. It’s that blue band across the top. Obviously you’ve got to get your name there.

A header works well. It comes down to get the brand in position. For example in Flight Centre, people know the Flight Centre brand, so having the Flight Centre logo front and centre, people relate to that. Do people know Oracle Traders logo at this point in time? Probably not.

What I’d do in my internet marketing reviews site, I would make the menu smaller and really put it on the same level as the logo so you get that tiny bit of extra space. They need folks to call them. They have a landing page. They basically sell a product that’s very well known in this market and they’re one of two distributors in Australia for that product. It’s highly searched for for example. The software is called Metastock. They have got metastock Australia. But that’s the top product there. That’s truly what they are. All the other stuff they have built as add ons to that product following basic website usability guidelines.

It is both an ecommerce store, and they want people to call them first. Either or is fine. They are thrilled to come in the morning and process orders, that is great but most commonly, folk wish to speak to somebody first. People normally hit brands first on a domain to go to an index page.

If you glance at the Support tab for instance, there’s no content in your directory maximizer review until you click a link and this is maybe a disagreeable thing. That’s all you get if you click any one of those links, then you’ll get a whole list of screen shots and bits and pieces and directions and details.

There are some other tiny things from a general perspective following website usability guidelines : the Home button should be on the left side just from a user perspective and testing and so on . It’s called the hot pocket or the red triangle or different names. When folks look at a build my rank review website, it’s just about the top corner first. People expect the Home material to be on the left hand side. Just small things like that will make a significant difference.